● HOLD

Batteries Plus

Specialty & Emerging · Est. 1988 · 494 US Locations
Ideal Investor: Retail-experienced operator in high-traffic location
66
$263K – $497K
Total Investment
$44K
Franchise Fee
5.0%
Royalty Rate
494
US Units
Specialty & Emerging
Category
+5.0%
Growth Rate

What is Batteries Plus?

Founded in 1988, Batteries Plus operates 494 US locations providing battery sales, electronics repair, and key duplication services. The franchise offers diversified revenue streams through consumable products and high-margin repair services.

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Investment & Fee Data

Investment Overview

Franchise Fee$44K
Total Investment$263K – $497K
Royalty Rate5.0%
Ad/Marketing Fund3.0%
Total Fee Burden8.0%

System Size & Growth

US Locations494
Unit Growth Rate+5.0%
Founded1988
Franchising Since1993
FDD Item 19Yes ✓

🔒 Premium Data Available

Avg Unit Volume (AUV)$936K
Owner Earnings$120K
SBA Default RateN/A
5-Year Survival92%
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💡 What This Means For You
The combined fee burden of 8.0% is within the industry average of 8-10%. Beyond the listed investment, expect approximately $90K in hidden costs (working capital, legal, insurance, tech fees) — bringing your realistic total closer to $470K.

Financial Performance & Risk Analysis

Financial Performance

Avg Unit Volume (AUV)$936K
Net Profit Margin15%
Est. Owner Earnings$120K
Breakeven12-18 months
Payback Period3-5 years

Capital Requirements & Operations

Liquid Capital Required$150K
Net Worth Required$350K
Staff Required5-8
Training6 weeks
TerritoryDesignated area
Multi-Unit RequiredNo
Term Length10 years

Risk & SBA Safety Data

SBA Default RateNo Data
5-Year Survival92%
Renewal FeeVaries
Transfer FeeVaries
💡 Financial Analysis
A revenue-to-investment ratio of 2.5x is solid and in line with industry norms. At estimated owner earnings of $120K/year, the simple payback period is approximately 3.2 years.
🔒

Premium Data

AUV, owner earnings, SBA default rates, breakeven analysis, and operational details for Batteries Plus.

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Due Diligence Deep Dive

The data franchise brokers don't show you — real costs, owner lifestyle, franchisee satisfaction, exit options, and FDD transparency.

💰 True Cost of Ownership

Working Capital (6 mo)$40K
Legal & Accounting$12K
Insurance (Annual)$10K
Tech/Software (Monthly)$500/mo
Lease Deposit Est.$15K
Grand Opening$10K
Total Hidden Costs$90K

👤 Owner Reality Check

Hours Per Week45-55
Absentee Owner Friendly?No ✗
Manager-Run Possible?Yes ✓
Seasonal VariationModerate
Labor Cost (% of Revenue)35%
Owner-managed operations. Expect to invest 45-55 hours per week managing day-to-day activities, staff oversight, customer acquisition, and brand compliance. Focus on operational efficiency and franchisee standards adherence.

📊 Franchisee Health

Satisfaction Score69/100 (Fair)
Annual Turnover Rate7.0%
Litigation Count (Item 3)3 cases
5-Year Closure Rate5%
Avg Franchisee Tenure5 years
Franchisee AssociationNo

🚪 Exit Strategy & Resale

Resale Value Multiple1.5-2.5xx earnings
Transfer RestrictionsFranchisor approval required; right of first refusal
Non-Compete Period1 years
Non-Compete Radius5 miles
Avg Time to Sell8-16 months
Exit DifficultyDifficult

📋 FDD Transparency Report

Item 19 QualityLimited
Item 19 Includes:
No Item 19 disclosure
Territory ProtectionNone
Territory scope varies by location; none exclusivity provided
Required Suppliers?No
Supplier Markup RiskNone
Renewal Terms10-year term; renewal terms subject to brand standards compliance

🚩 FDD Red Flags & Green Flags

⚠️ Watch Out For:
Moderate fee structure (8.0% total)Low litigation history
✅ Positive Signals:
Item 19 comprehensive financial disclosureEstablished system with strong unit baseTrack record data available
💡 Due Diligence Verdict
Only 3 litigation cases in the FDD is a positive sign of a healthy franchisor-franchisee relationship. This franchise offers no exclusive territory — the franchisor can open additional locations or grant new franchises near you, potentially cannibalizing your revenue. Exiting this franchise is rated as difficult. Plan your exit strategy before you buy — not when you're ready to leave.
🔍

Due Diligence Data

Hidden costs, owner hours, franchisee satisfaction, exit strategy, FDD red flags — the data that matters for Batteries Plus.

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AI Disruption Risk Assessment

🛡️ AI Disruption Risk: Low

28/100
AI-Proof Disruption Timeline: 5-10 years High Risk
Low risk. Batteries Plus competes on local convenience and expertise. EV adoption changes battery demand mix, but the franchise remains defensible through real estate and service capability.
AI Threats:
EV batteries reduce replacement demandOnline retailers competing on battery sales
Defensive Moat:
Real estate footprint, technical expertise, local presence, brand recognition, service model.
🤖

AI Risk Analysis

See how AI will impact Batteries Plus over the next 5-10 years — threats, moats, and disruption timeline.

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Territory Saturation Analysis

0.15
Units per 100K pop.
0.15x
Saturation Index
vs. Specialty & Emerging avg (0.98/100K)
39
States with Presence
Low Saturation
Batteries Plus has significant whitespace opportunity relative to its category.

Geographic Distribution

No units
High density

Most Saturated States

State Units Population Per 100K
Vermont13645,0002.02
Washington DC12671,0001.79
South Dakota15887,0001.69
Alaska12733,0001.64
North Dakota11781,0001.41

Least Saturated States

State Units Population Per 100K
California1439,029,0000.04
Texas1530,503,0000.05
Florida1423,555,0000.06
New York1318,777,0000.07
Illinois1212,549,0000.10

Growth Opportunity States

High-population states where Batteries Plus has minimal or no presence — potential expansion territories.

Ohio Georgia Michigan New Jersey Virginia
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Interactive density heatmap, saturation metrics, and growth opportunities for Batteries Plus.

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Investment Thesis

Batteries Plus carries a HOLD signal with a FutureScore of 66/100. A niche retail franchise that benefits from the proliferation of battery-powered devices. The top 25% average ($1.61M) vs overall ($936K) shows significant performance variation — location and operator quality are critical differentiators.

Ideal Investor Profile: Retail-experienced operator in high-traffic location

Strengths

Niche with limited competitionTop 25% average $1.61M (vs $936K overall)Device repair adds revenue stream8% total fee burden

Risk Factors

Retail foot traffic declineAmazon/online competitionBattery technology evolving rapidly

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